Getting your music on iTunes, Amazon, or eMusic used to be tough without signing on with a label, but services like TuneCore (which we profiled earlier this year) have made it possible for everyone from basement techno geeks to Nine Inch Nails to sell their compositions to the world. Now, TuneCore hopes to offer the same service for films, documentaries, and concert footage. For a few hundred bucks, you too can sell your homemade monster movie on iTunes.
The movie service, currently in beta, will launch in mid-November with the same basic proposition as TuneCore's music offering:
TuneCore takes no rights nor percentages, so artists keep all of the money (the stores still take their cut, of course). While an album of music can be delivered for $20 or $30, films will cost much more. Pricing will depend on the length of the work; a 60-minute film will cost $550 and a 90-minute film will cost $770.
The move is clearly good for independent filmmakers, who long had trouble getting adequate distribution for their work, but TuneCore provides little in the way of marketing and promotion. Getting your work on iTunes may be a crucial first step, but it certainly won't be enough to turn you and your camcorder into the next Hollywood mogul.
It does provide more options for selling video content apart from the studio system, though. YouTube and other streaming services have developed ways to share ad revenue with filmmakers, but access to major download services like iTunes has been much slower in coming. While iTunes will be the first store that TuneCore supports, we expect the company to offer as many options as possible, as soon as possible, much as it does for music.
Look for our award-winning documentary, Ars Xposed and Xtreme: Inside the Orbiting HQ, coming soon to a download store near you!Posted on